Tuesday, March 24, 2009

Introducing sassymamas new Beauty Editor


We're so excited over at sassymamas, cause we have a new 'beauty spot' and an amazingly experienced Beauty Editor to lead it! Time for you to meet her!

Sassy Beauty Editor, April Jones has 18 years experience as a qualified beauty therapist, beauty & spa director and international spa trainer and now assists small and large beauty & spa industry clients in creating their unique web presence and business voice. She has created beauty content for clients such as Cosmopolitan, Salon City, Shiesido and Lancome, and numerous web based projects for spas and salons worldwide. April is also the director of Spa Fresh, a boutique website design and copy company specialising in the spa, beauty and hair industry, www.spafresh.com.au
That’s sassy!


How to Eat Your Way to Beautiful Skin
By April Jones , Beauty Editor, sassymamas

Whoever it was that once said ‘you are what you eat’ could never imagine the horror it would instill in women everywhere. If this truly was the case then I am 90% champagne and chocolate, my best friend a calorie loaded combination of cream cheese and Pop Tarts and my next door neighbor one gigantic blueberry muffin and cappuccino with extra sprinkles. In our collective attempts to fight off our favorite foods and maintain a semblance of sanity when clothes shopping we trail to the gym religiously to step, lunge and pump away the calories. The battle against input and output has always been a serious and time consuming pre occupation for women, but now we are being bombarded by new information and research that the food we eat not only has an effect on our weight, but also on how our skin appears and ages.


Skin Food for Thought Anti aging skin foods have long since been coveted in cultures around the world, with powerful anti oxidant ingredients such as chilli and green tea attributed to the seemingly ageless skins of Indian and Japanese women alike. The average lifestyle of a Japanese woman is around 5 years longer than that of its Western counterparts, with a diet based solely upon large quantities of fresh foods including root vegetables, raw fish and brown rice. Long before skin creams, serums and local beauty salons Japanese women understood the connection between the ingredients in their food and the effect it has on health, long life and beautiful skin.

Ingredients in our Skin Care For years skin care companies have been coveted for their latest skin beautifying ingredients, with everything from synthetic collagen to animal derived ingredients added to their products to deliver the promise of beautiful skin. The startling admission that these skin care ingredients could actually be creating more harm than good has been met with a level of concern. The dangerous levels of chemicals and preservatives.......contd at sassy Beauty with April Jones, at sassymamas.com
Let me know what you think of our new sasy Beauty Spot at sassymamas? xoxo

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